7/29/2009
In DM News, Draftfcb New York Senior Vice President/Search Director Dan Brough shares his insights on the Microsoft/Yahoo search and ad sales partnership.
http://www.dmnews.com/Microsoft-and-Yahoo-to-partner-for-search-and-ad-sales/article/140786/
In Scoop, Draftfcb Auckland, in an effort to make its creative work well-known on a larger scale, develops six television spots that highlight the work the agency has produced for its various clients; Draftfcb Auckland Managing Director Justin Mowday and Creative Director James Mok quoted.
http://www.scoop.co.nz/stories/BU0907/S00741.htm
In Packaging Digest, Draftfcb Chicago launches a national advertising campaign to support Tequila Herradura’s new packaging.
http://www.packagingdigest.com/article/CA6673801.html
In Biz Community, Draftfcb Johannesburg’s newest spot for Vodacom utilizes Beyonce Knowles’ popular hit song, “Single Ladies,” to tout the accessibility of the network’s internet services; Draftfcb Johannesburg Executive Creative Director Grant Jacobsen quoted AND Draftfcb South Africa, in support of the Vega School’s Imagination Lab program, invites a group its students to intern on-site at the agency.
http://www.bizcommunity.com/Article/196/12/38427.html
http://www.bizcommunity.com/Article/196/82/38445.html 6/26/2009
In Advertising Age, Newell Rubbermaid Vice President of Global Marketing, Office Products Sally Grimes discusses how Sharpie has adopted a digital component to its marketing strategies; Draftfcb Chicago’s “Uncap What’s Inside” campaign mentioned.
http://adage.com/cmostrategy/article?article_id=137584
In Screen Africa, Draftfcb Johannesburg’s radio ad for Lexus wins at the Creative Circle Awards.
http://www.screenafrica.com/news/ads/187485.htm
In followthemedia.com, Draftfcb Auckland Executive Creative Director James Mok shares his thoughts on radio advertising.
http://followthemedia.com/spots/cannesradio25062009.htm
In Biz Community, Draftfcb South Africa Executive Creative Director Glynn Venter will serve on the Experiential judging panel at the 2009 Loerie Awards.
http://marketing.bizcommunity.com/Article/196/12/37329.html
In Marketing-Interactive, Draftfcb helps Microsoft to localize its “Your World on Live” campaign in three different languages.
http://marketing-interactive.com/news/10227
In TMCNet, Draftfcb partners with Radian6 Technologies to aid its clients via social media.
http://asterisk.tmcnet.com/topics/open-source/articles/58771-radian6-integrates-social-crm-web-analytics.htm
BLOG BUZZ
In DRAFTFCBlog, Draftfcb Chicago Executive Vice President/Director of Strategic Planning Jamie Shuttleworth and Draftfcb Worldwide Chief Strategy Officer Michael Fassnacht craft the 13 Commandments that Matter for Recovery.
http://www.draftfcbblog.com/Lists/Posts/Post.aspx?ID=150
In AdForum, an interview with the Gunn Report’s Donald Gunn and Chairman of ACT Responsible and AdForum Hervé De Clerck at Draftfcb’s Cannes cocktail party AND Draftfcb Chief Communications Officer Wally Petersen shares his thoughts on the best campaigns from the agency-sponsored ACT Responsible exhibition sponsored at the 2009 Cannes Lions Advertising Festival.
http://attitude.adforum.com/liveincannes/2009/06/25/donald-gunn-a-giant-in-the-advertising-world/
http://attitude.adforum.com/liveincannes/2009/06/26/wally-petersen/
In Coloribus, Draftfcb Chicago created an effective and creative out-of-home campaign for Stove Top.
http://www.coloribus.com/adsarchive/prints/stove-top-stuffing-warm-up-318261/ 4/21/2009
In Sostav.ru, the juries are announced for the 2009 Cannes Lions Advertising Festival; Draftfcb Spain Managing Director Pablo Muñoz and Draftfcb Auckland Executive Creative Director James Mok will serve as jurors.
http://www.sostav.ru/news/2009/04/21/soc1/ 4/10/2009
In AdAge, Adweek, Brandweek, The Wall Street Journal, The Chicago Sun Times, Crain’s Chicago Business, ChicagoTribune.com, Nashville’s Business Journal, Denver Business Journal and Milwaukee Journal-Sentinel, Draftfcb Chicago has been named agency of record for Miller Lite.
http://adage.com/agencynews/article?article_id=135881
In Indiantelevision.com and DNAIndia.com, Draftfcb+Ulka creates a new campaign for soap brand Santoor; Draftfcb Ulka Creative Director Indira Das quoted.
In Ad News, Propmark online and Exchange4Media, Cannes announces juries for the 2009 Cannes Lions Advertising Festival; Draftfcb Spain Managing Director Pablo Muñoz and Draftfcb Auckland Executive Creative Director James Mok will serve as jurors.
http://www.adnews.com.br/publicidade.php?id=86636
In Marketing, Draftfcb Canada Chief Creative Officer Robin Heisey has been named a member of the Board of Directors for the National Advertising Benevolent Society of Canada.
3/9/2009
In Adweek, Draftfcb Chicago’s Bob Bernstein discusses flexibility in this year’s upfront season; Interpublic mentioned.
In Marketing Facts!, Draftfcb Amsterdam creates a new campaign for Humana clothing.
In AdMedia & Fastline, Draftfcb Auckland is one of three finalists for the Fairfax AdMedia Agency of the Year, Draftfcb Auckland’s Bryan Crawford is one of four finalists for CEO of the Year and Draftfcb Auckland’s Kate Loverich and Anastasia Potter are shortlisted for the Rookie Suit AND Draftfcb New Zealand takes home a commemorative plaque for the 2008 Yahoo!Xtra Best Ad of the Year AND Draftfcb Auckland wins big at the RSVP & Nexus Awards AND Draftfcb Auckland’s James Mok will serve on the radio jury for the 2009 Cannes Lions Advertising Festival.
In Dossier NET and terra revistaneo, Draftfcb Mexico City’s Yuri Alvarado will serve as a member of the Print/Poster/Innovative Media/Integrated jury at the 50th Annual Clio Awards.
In Horizon.at and der Standard, Draftfcb Kobza creates a new image campaign for Kika.
In iStockAnalyst, Star News Online and GoUpstate.com, Draftfcb New York’s Lauren Belliveau discusses Hewlett-Packard’s next round of creative development for Spiceworks; Interpublic mentioned.
In mydigitalfc.com, Draftfcb Ulka National Creative Director KS Chakravarthy will judge the Outdoor category at the 2009 Cannes Lions Advertising Festival.
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