In Campaign India, Draftfcb+Ulka creates a TV-led campaign for Tata Motors latest addition, the Indigo Manza sedan; Draftfcb+Ulka National Creative Director K.S. Chakravarthy is quoted.
http://www.campaignindia.in/news/2010/02/05/tata-indigo-manza-makes-everything-else-feel--less-than-complete-
In Campaign Brief, Draftfcb New Zealand’s Pacific Blue’s “Happy Flying” campaign was voted Best TV Commercial at the Low Cost Airlines World Asia Pacific 2010 conference held in Singapore; Draftfcb New Zealand Executive Creative Director James Mok is quoted.
http://www.campaignbrief.com/nz/2010/02/pacific-blues-happy-flying-spo.html
In Stop Press, Draftfcb New Zealand Creative Director Chris Schofield is selected to be on the Radio Lions Jury for the Cannes Lions.
http://www.stoppress.co.nz/news/2010/02/industry-heavyweights-chosen-to-feed-the-lions/
BLOG BUZZ
In DRAFTFCBlog, Draftfcb Chicago SVP/Group Management Director Steve Schildwachter discusses “Message, Media, Creative” as a formula for marketing.
http://www.draftfcbblog.com/Lists/Posts/Post.aspx?ID=223
In Ads of the World, Draftfcb Orange County’s “Poem” spot for Taco Bell’s NBA Five Buck Box can be viewed; this “to be continued” spots serves as a teaser for the upcoming Super Bowl spot.
http://adsoftheworld.com/media/tv/taco_bell_poem