Ad Industry News: Posts http://www.draftfcblog.com/news/Lists/Posts/AllPosts.aspx RSS feed for the Posts list. Wed, 08 Sep 2010 06:37:03 GMT Windows SharePoint Services V3 RSS Generator 60 Ad Industry News: Posts /news/_layouts/images/homepage.gif http://www.draftfcblog.com/news/Lists/Posts/AllPosts.aspx September 7, 2010 http://www.draftfcblog.com/news/Lists/Posts/ViewPost.aspx?ID=424 Body:

PEOPLE

In Screen Magazine, Draftfcb announces key management appointments across North America, including those for Michael Fassnacht, Dana Maiman and Mark Pacchini; Draftfcb CEO and President Laurence Boschetto is quoted and IPG is mentioned.

http://www.screenmag.com/story.l9?p=3653

 

In Stop Press, Ogilvy wins the August edition of the NAB’s Newspaper Ad of the Month award; Draftfcb New Zealand Creative Director Chris Schofield, who served as a competition judge, is quoted.

http://www.stoppress.co.nz/news/2010/09/ogilvy-cashes-in-after-winning-nab-ad-of-the-month/

 

OTHER INDUSTRY NEWS

In Ad Age, holding companies have and will continue to strategically streamline the number of individual shops and agency offices under the same network umbrellas; Draftfcb is mentioned for having been aligned with Dailey & Associates and IPG is mentioned.

http://adage.com/agencynews/article?article_id=145739

 

CREATIVE

In Adweek, Kraft launches a 23-day, national tour, bringing people together for a giggle contest; Draftfcb Chicago is mentioned.

http://www.adweek.com/aw/content_display/news/nontraditional/e3ic89e89e7caab6358c403175b0db00c42

 

In Coloribus, Draftfcb New York creates “Back to School,” a new TV spot for Oreo.

http://www.coloribus.com/adsarchive/tv-commercials/oreo-back-to-school-13907105/

 

BLOG BUZZ

In Extreme Events, the “Body by Milk” campaign is launched; Draftfcb Chicago is mentioned.

http://eventblog.ro/?p=1069

Category: Adweek;Chicago;creative;Draftfcb;Laurence Boschetto;New York
Published: 9/7/2010 2:40 PM
]]> soraya eltomey Adweek;Chicago;creative;Draftfcb;Laurence Boschetto;New York Tue, 07 Sep 2010 18:42:12 GMT http://www.draftfcblog.com/news/Lists/Posts/ViewPost.aspx?ID=424 September 3, 2010 http://www.draftfcblog.com/news/Lists/Posts/ViewPost.aspx?ID=423 Body:

CREATIVE

In ADline.by, Draftfcb Chicago launches a billboard for Miller Lite, urging men to “Man Up.”

http://adline-by.livejournal.com/6917.html

 

In Creative Ad Awards, Draftfcb Bucharest creates new print ads for Autan.

http://www.creativeadawards.com/keeps-bugs-away/

 

In Adland, Draftfcb France creates new spots for Conforama.

http://adland.tv/commercials/conforama-pillow-fight-2010-26-france

 

THOUGHT LEADERSHIP

In Campaign Asia-Pacific, industry experts provide their thoughts on what makes a good viral ad; Draftfcb Philippines Executive Creative Director Sydney Samodio is quoted.

http://adland.tv/commercials/conforama-pillow-fight-2010-26-france

 

AWARDS AND RECOGNITIONS

In PR-USA, the finalists for the Association of Medical Media’s The Doctors’ Choice Awards are listed; Draftfcb Healthcare is mentioned.

http://pr-usa.net/index.php?id=476764&Itemid=29&option=com_content&task=view

 

OTHER INDUSTRY NEWS

In afaqs!, Rediffusion Y&R wins creative duties for HomeTown; Draftfcb+Ulka is mentioned.

http://www.afaqs.com/news/story.html?sid=28143_Good+News+from+Rediffusion+Y&R;+wins+HomeTown+business+worth+Rs+30+crore

Category: Draftfcb;Chicago;creative;India
Published: 9/3/2010 1:18 PM
]]> soraya eltomey Draftfcb;Chicago;creative;India Tue, 07 Sep 2010 14:20:20 GMT http://www.draftfcblog.com/news/Lists/Posts/ViewPost.aspx?ID=423 September 2, 2010 http://www.draftfcblog.com/news/Lists/Posts/ViewPost.aspx?ID=422 Body:

CREATIVE

In Coloribus, Draftfcb Chicago launches a billboard for Miller Lite, urging men to “Man Up.”

http://www.coloribus.com/adsarchive/outdoor/miller-lite-man-up-billboard-13890105/

 

AWARDS AND RECOGNITIONS

In Biz Community, Draftfcb Cape Town and Draftfcb Johannesburg support the top brands in South Africa; Draftfcb South Africa Group CEO John Dixon is quoted.

http://www.bizcommunity.com/Article/196/12/51726.html

 

In MM&M Online, Draftfcb Healthcare has finalists in four of the categories for this year’s upcoming MM&M Awards.

http://www.mmm-online.com/mmm-awards-2010-finalists-final-cut/article/177609/

 

In The National Business Review, Draftfcb New Zealand is Colenso BBDO’s toughest competitor at this year’s EFFIE Awards.

http://www.nbr.co.nz/opinion/hazel-phillips/colenso-bbdo-top-pops

 

OTHER INDUSTRY NEWS

In Biz Community, the deadline for entries into the John Caples International Awards has been set; Draftfcb Cape Town Executive Creative Director Glynn Venter is quoted.

http://www.bizcommunity.com/Article/196/14/51725.html

 

In Biz Community, Spaghetti Media is tapping into new technology; Draftfcb is mentioned.

http://www.bizcommunity.com/Article/196/17/51695.html

Category: Chicago;Draftfcb;Johannesburg;creative;creative officer;Biz Community
Published: 9/2/2010 1:00 PM
]]> soraya eltomey Chicago;Draftfcb;Johannesburg;creative;creative officer;Biz Community Thu, 02 Sep 2010 17:02:59 GMT http://www.draftfcblog.com/news/Lists/Posts/ViewPost.aspx?ID=422 September 1, 2010 http://www.draftfcblog.com/news/Lists/Posts/ViewPost.aspx?ID=421 Body:

CREATIVE

In Stop Press, Draftfcb New Zealand creates two new spots for the Campaign for Action on Family Violence.

http://www.stoppress.co.nz/tvc/2010/08/up-the-talk-decrease-the-violence/

 

AWARDS AND RECOGNITIONS

In LatinoLA!, Draftfcb New York Chief Strategy Officer Vita Harris will be honored as a “Legend” and Draftfcb Chicago Interactive Media Supervisor Ronnie Dickerson as a “Rising Star” at the upcoming 2010 ADCOLOR Awards.

http://latinola.com/story.php?story=8882

 

In Totally Mad and The Marketing Site, Draftfcb Cape Town and Draftfcb Johannesburg support the top brands in South Africa; Draftfcb South Africa Group CEO John Dixon is quoted.

http://www.totallymad.co.za/?idstory=29642

http://www.themarketingsite.com/live/content.php?Item_ID=12383

 

OTHER INDUSTRY NEWS

In MediaPost, there is an increase of smartphone sales in Brazil; Giovanni+Draftfcb is mentioned.

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=134781

 

In The Marketing Site, the deadline for entries into the John Caples International Awards has been set; Draftfcb Cape Town Executive Creative Director Glynn Venter is quoted.

http://www.themarketingsite.com/live/content.php?Item_ID=12384

 

In Live Mint, MC2 announces a joint venture with Beattie McGuinness Bugay; Draftfcb+Ulka Executive Director, CEO Ambi Parameswaran is quoted.

http://www.livemint.com/2010/08/31205218/Madison-ties-up-with-Trevor-Be.html?atype=tp

 

BLOG BUZZ

In DRAFTFCBlog, Draftfcb Chicago EVP, Group Management Director Steve Schildwachter asks whether it is possible for any one agency to own mobile.

http://www.draftfcbblog.com/Lists/Posts/Post.aspx?ID=285

Category: Cape Town;Chicago;Draftfcb;Johannesburg;New York;India;MediaPost
Published: 9/1/2010 1:31 PM
]]> soraya eltomey Cape Town;Chicago;Draftfcb;Johannesburg;New York;India;MediaPost Wed, 01 Sep 2010 17:39:28 GMT http://www.draftfcblog.com/news/Lists/Posts/ViewPost.aspx?ID=421 August 31, 2010 http://www.draftfcblog.com/news/Lists/Posts/ViewPost.aspx?ID=420 Body:

AWARDS AND RECOGNITIONS

In Screen Africa and Biz Community, Draftfcb Johannesburg and Draftfcb Durban win a combined total of four awards at the June/July Creative Circle Awards; Draftfcb San Francisco SVP, Creative Director Gareth Paul sat on the judging panel.

http://www.screenafrica.com/page/news/ads/728441-JuneJuly-Creative-Circle-Award-results

http://retail.bizcommunity.com/Article/196/12/51627.html

 

PEOPLE

In Campaign, Michael Fassnacht is promoted to president of Draftfcb Chicago and Mark Pacchini is given sole responsibility of the S.C. Johnson business worldwide.

http://www.campaignlive.co.uk/news/rss/1024564/DraftFCB-worldwide-strategist-moves-US-role/

 

THOUGHT LEADERSHIP

In Strategy Online, Draftfcb’s “6.5 Seconds That Matter” operating system, which was presented at a seminar at the 2010 Cannes Lions, becomes a popular industry topic.

http://www.strategyonline.ca/articles/magazine/20100901/editorial.html

 

OTHER INDUSTRY NEWS

In The Star, Malaysia celebrates 53 years of independence by looking at some of the memorable TV commercials that marked the day; Draftfcb Malaysia is mentioned.

http://thestar.com.my/lifestyle/story.asp?file=/2010/8/28/lifefocus/6912771&sec=lifefocus

 

In Qudos Digital, Google and Apple compete for the best digital marketing capabilities; Draftfcb Chicago VP, Director of Mobile Platforms Patrick Moorhead is cited.

http://www.qudosdigital.co.uk/blog/the-field-of-digital-marketing-google-vs-apple/

 

In Business Day Online, the rate at which European companies are looking for creative agencies seems to be speeding up; Draftfcb is mentioned.

http://www.businessdayonline.com/index.php?option=com_content&view=article&id=12363:companies-manhunt-for-creative-agencies-looks-up&catid=127:advertising

 

BLOG BUZZ

In Best Ads on TV, Draftfcb Chicago launches a billboard for Miller Lite urging men to “Man Up.”

http://www.bestadsontv.com/news/blog.php?id=11896

 

In Keep Clicking Asia, Draftfcb Executive Chairman Howard Draft will be a speaker at the upcoming Spikes Asia Awards.

http://www.keepclicking.asia/main/2010/08/spikesasia-1.html

Category: Biz Community;Chicago;creative;Draftfcb;Howard Draft;Jonathan Harries;Johannesburg
Published: 8/31/2010 2:51 PM
]]> soraya eltomey Biz Community;Chicago;creative;Draftfcb;Howard Draft;Jonathan Harries;Johannesburg Tue, 31 Aug 2010 18:53:39 GMT http://www.draftfcblog.com/news/Lists/Posts/ViewPost.aspx?ID=420